Lake Charles Civic Ballet took the opportunity to say thank you to sponsors, arts organization leaders, city officials, and special guests on Sunday, November 13, 2011 at Central School Theatre. The event, Sneak Preview & Behind the Scenes with LCCB, hosted by Heather Ieyoub of KVHP Fox29, gave the audience an inside look at the coming season and an opportunity to get to know the choreographers and principal dancers of LCCB as Ms. Ieyoub put them all in the “hot seat” on stage. Lady Holly Hathaway Kaough stated that LCCB’s ambitious season, which includes the Christmas classic Rudolph the Red-Nosed Reindeer in December 2011 as well as The Sleeping Beauty in March 2012 with the Lake Charles Symphony, would not be possible without the continued support from the community. It was a wonderfully intimate gathering of special friends of LCCB who where treated to pre and post performance fare. We all had so much fun and look forward to our next opportunity to interact with our supporters: our Costume Preview Party for Patron Sponsors on March 2, 2012 at L’Auberge Lake Charles. If you aren’t a sponsor yet, it’s not too late to join and be a part of all the fun!
Pictured in photo: Adelaide Saucier, Drew Anderson
Southwest Louisiana doesn’t have a professional ballet company to claim as their own. The closest thing we have is a visit from the Moscow Ballet and their Nutcracker sponsored by a local ballet studio. We are fortunate to have our own civic ballet—Lake Charles Civic Ballet. LCCB dancers are students. For the most part, they are middle school and high school students, with a few college students and professional dancers that participate regularly in class and in performances.
Our company dancers are connected. Not that they come to class every afternoon and visit with everyone face to face. They’re connected online. They interact with friends, family, teachers and brands through Facebook, MySpace, Twitter, and YouTube; they read and create blogs like Tumblr, Blogger, or WordPress. Smart businesses will meet these younger consumers where they hang out if they expect to be noticed by them and have an impact. Most ballet companies are smart. LCCB wants to connect. We may be over 40, but we’re acting much younger. I guess you could say we’re fighting our age.
In our efforts to stay young and connect with new ballet fans, we have become much more social. No, we don’t visit in class, but we are connected with people and businesses through social media outlets. We are a nonprofit arts organization which means we are supported by a limited budget. We depend on the support of grants, sponsors, and volunteers. And just in case you didn’t notice—social media is cheap, but it isn’t easy.
Facebook should be fairly easy, right? Twitter is different and may take more time to understand if you’ve never tweeted. Blogging moves into more work. Flickr, YouTube, Foursquare, they all have something fun to offer to a company looking to ‘get social’ on a budget. It’s like an addiction. You add one social account, and the next thing you know you’re adding another and another. But remember, every account has to be updated, monitored, and actively used, or you may as well remove the word ‘social’.
I’ll admit. When my own children were younger I was against social media, but once my children were old enough to become ‘social’ it became my job as a parent to monitor their activity. As I monitored, we learned together the best ways to connect with the good and stay away from the bad content online. Now that I’m 50 which we all know is the new 30, I can connect with the younger generation. Connecting for LCCB means sharing what’s happening insideThe Balletand what’s happening in ballet outside our community. The Nutcracker is great Christmas fun, but ballet is so much more.
Our Social Media Team has a mission to track down the most current online ballet information and discussions. We want to share that information with our dancers and anyone else who may be interested. We want to share the links to our favorite blogs and Facebook Pages onThe Balletblog soon (just as soon as I learn how to do that—Jjk). Some ballet companies have beautiful websites, informative blogs loaded with eye catching photos, and they’re connected with social media in every way imaginable. Other companies are stuck back in a time warp before there was social media.
Last week I heard a mature woman exclaim she would be coloring her hair until the age of 100. Lake Charles Civic Ballet has a group of volunteers who believe our company is a valuable addition to our community and the world of ballet. Connect with us, and let’s be social. We’ll be the elderly women with colored hair staring at our smart phones and clicking away on our laptops.
It’s not easy to enter the Rosa Hart Theatre via the loading dock door during a July deluge, but somehow, photography equipment, costumes, dancers, Lady Holly and Bohuslav Rattay, the charming new conductor of the Lake Charles Symphony, made it. The purpose? A publicity photo shoot for the March 2012 production of The Sleeping Beauty. Maestro Rattay kindly took time out of his busy Summer Pops schedule do the shoot with LCCB principal dancers. Bohuslav (Bo Hu slav, dancers discovered it is pronounced with the accent on the second syllable) is, as Katelyn Chargois put it, “cool.” He is at ease in front of the camera and jokes around on the set. The dancers enjoyed getting to know our new conductor.
And what about those yellow sneakers? To honor Bohuslav, the girls showed up in colored Converse All Stars, only to discover that the Maestro’s famous footwear is actually a brand called Diesel. He says they are very comfortable.
Photo by Cameron Durham
While on set, Maestro Rattay told me that he is excited about conducting the Tchaikovsky score. Although he has worked with ballet companies in the past, this will be his first time conducting The Sleeping Beauty.
Talk about a busy schedule! Conducting the Lake Charles Symphony is not the Maestro’s only job. He is currently the music director of the Muncie Symphony Orchestra, BallStateUniversity and has a busy guest conducting schedule. Rattay is originally from Prague, Czech Republic, so he also spends time in Europe. Bohuslav has said many times that he loves the people and the culture of Southwest Louisiana, and is most happy to be here. In a recent email conversation he shares, “I am eagerly looking forward to working with the young dance talents of Southwest Louisiana and foreseeing that this production of The Sleeping Beauty will awaken the Lake Charles arts community….. “ All involved believe that when combined, the talents of these two distinct organizations create an electrifying synergy greater than the sum of its parts and will add to an already lively arts season in Southwest Louisiana.
LCCB can’t wait to meet with Bohuslav and the rest of the Lake Charles Symphony orchestra in March. Mark your calendars for Saturday, March 17, 2012 at . You won’t be disappointed!
Kelley Saucier 2011-2012 LCCB Board President
LCCB Season Sponsorships are available now, and include tickets to The Sleeping Beauty. Call Kelley Saucier at 337-513-5808 for more information. You may also visit the website at www.lakecharlescivicballet.com.
Lake Charles Symphony Season Memberships are also available now. For more information call their ticket hotline at 337-433-1611 or visit their website at www.lcsymphony.org.
Soon you will see a QR Code in print from Lake Charles Civic Ballet. We thought a little explanation might be helpful for those of you who have not run across one of these 2-dimensional boxes, or maybe you have and did not know what they could do for you.